Badziag, RafaelBock, LaszloChristopher, MartinDalio, RayDorling KindersleyFullan, MichaelGitman, Lawrence J.Gitomer, JeffreyHarvard Business ReviewJOHN STUART MILLJoyce, WilliamKantrowitz, AlexLiker, Jeffrey K.MarÃa MañeruMedina, JohnMumford, JeniMünch Galindo, LourdesOsterwalder, AlexanderParkin, MichaelPink, Daniel H.Pira, AndresPlanellas, MarcelRodrÃguez Braun, CarlosRyan, ChristopherSigmund, FreudSpiegel, Murray R.Stamateas, BernardoThompsonVarios autoresVV. AA.Williams, Bernard